
How-it-works videos
Walk through the steps of using your service in plain language.
Let creators turn your service into a clear, relatable story. Help people understand the experience before they try it.
Start your campaignBuild a consumer services brief around the formats your audience wants to see.

Walk through the steps of using your service in plain language.

Brief a creator on a real service experience and let their perspective come through.

Answer common questions through short, focused videos.
Keep the creative direction clear and give the collaboration room to work.
Set out who your consumer services campaign is for, what it needs to say and the deliverables you need.
Review portfolios, discuss the idea and agree on fees, timelines and usage rights with your creators.
Review submissions, keep feedback together and follow approvals in your campaign workspace.
A few things to know before
your next great collaboration.
Find the voices that fit your brand. Give them something worth talking about.
Find your creators